AI labelling in ads: mandatory in the EU, and in New York for AI performers too
According to analyses, from August 2026 realistic AI-generated ads must be labelled in the EU, in New York AI performers must be labelled as well, and California follows from 2027.
Sources
- Do ads have to disclose AI? AI labelling rules for 2026 | Medialakemedialake.ai · Oct 5, 2026
- AI Disclosure Labels for Ads: Examples and Free Kit 2026thatworksmedia.com · Oct 5, 2026
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